Just Skin went to market with a very different approach to treating skin cancer - and launched their first practice on the Sunshine Coast.
They commissioned Sixe to create a friendly, approachable brand - that didn’t feel like the usual medical practice – that complemented the customer experience they hoped to deliver.
Creatively, the brand comes to life with bright colours and quirky visuals that help soften what is a very serious subject. Many executions feature a question and answer scenario where the answer is always “We know just the spot.” which alludes to both their expertise - and the new clinic.
Sixe also developed a new responsive Wordpress website which brought all these elements together