Established in 1996, IVF Sunshine Coast has been the trusted and devoted team behind making the dream of having a child come true for hundreds of people on the Sunshine Coast. Since then, the industry has become quite competitive with new fertility clinics opening in surrounding areas.

IVF Sunshine Coast approached Six Elements to review their existing marketing strategy and offer additional solutions to further enhance their already strong reputation.

The existing logo is well known and represents the core offering well, we therefore gave it a slight freshen up whilst retaining its general integrity.

Brand identity for IVF Sunshine Coast

While developing a complete marketing plan to incorporate both above and below the line activities, we also created a totally new look and feel for the brand.

Creative concept and marketing strategy for IVF Sunshine Coast

Our in-house graphic design and copywriting services included developing effective marketing communication materials.

Brochure design for IVF Sunshine Coast

As part of our marketing plan, we also produced new television and video materials to support their ongoing advertising campaign, which, of course, incorporated the new look and feel for the brand.